Clean, Modern Design

We’re appealing to all gamblers including a younger audience who just doesn’t connect with crowded screens, tiny letters and flashing lights. Our design is clean, Web 2.0, and already familiar to our targeted population.

Endless Variations

No two games are quite the same! The Player sets the PHRAZZE and the game turns it into completely random reels. No patterns — just a good clean game of chance.

Player Generated Game

Today’s gamers are used to setting their own terms and co-creating the gaming experience. PHRAZZE$ SLOTZZ brings the Player inside the game, making him both Author and Player at once.


Answers to all of your questions about this new and exciting game concept.

Does your company have other games available for play other than SCRATCHEZZ?

We do! We’ve adapted this new concept of player choice Alphanumeric Games for the Lottery and also for a Slot Machine environment. Click to visit our Slots version of PHRAZZE$.

Do you have a game version on Itunes?

Yes, you can download the free iOS app for our Slot Machine game on iTunes. Click here to check it out.

Can PHRAZZE$ be played for real money online anywhere?

No. This game is not available anywhere currently for real money play but we expect it will be in the future. Currently in the US online gambling, called iGaming, is only legal in Nevada, New Jersey and New Hampshire.

Why can’t I play the same character more than twice in one PHRAZZE?

You likely will be able to in future versions, however the payouts will be reduced accordingly.

I wish that I could play a longer PHRAZZE? Why is my choice restricted to only 6 characters?

There will certainly be versions coming out that will allow you to play longer PHRAZZE$. They will be more challenging, but will have higher payouts with more characters to match.

Looks like fun! Can PHRAZZE$ be played in my State?

Not yet, but soon as we are working on that.  There is some development and regulatory approval time involved

Why are my choices limited to these 40 Characters?

This is just a basic prototype but the gaming platform is very flexible so there is no reason that in the future you will not see games allowing more choices of characters, emoticons and many others.

What makes PHRAZZE$ SCRATCHEZZ different from other Vegas-style games?

PHRAZZE$ SCRATCHEZZ is the ONLY game we know of that allows the player to create their own lucky phrase by entering a custom PHRAZZE. It can be something meaningful — the name of a child or significant other, a favorite pet or car — or just a random assortment that seems right at the moment. Whatever her mood, she has over 2 Billion potential choices.

How does the player win the game?

When play begins, the game randomly fills in the grid with only the characters from the player’s PHRAZZE.  Each column gets one of each character. If three or more of the characters get revealed in the right columns, it’s a win.

Surveys show strong interest

Gen Y
High Income
New Players

Characters in a PHRAZZE

Available Characters

Possible PHRAZZE$


PHRAZZE$ SLOTTZ is ready to set the world of slot gamers on fire. Here’s what’s going on.

Scientific Games given a 7-year contract extension for Georgian lottery instants

US-based gaming group Scientific Games Corporation has received a 7-year contract extension, meaning the company will keep providing its Cooperative Services Program for instant game management and top notch instant games to the Georgia Lottery Corporation. Georgia Lottery Corporation President and CEO Debbie Alford commented on the extension saying that they were looking forward to……


Canadian Lotteries Facing Their Challenges Head On.

A Lottery Industry Roundtable in Canadian Gaming Business featured top executives from five Provincial Lottery Corporations.  Here are the first two of five main topics and some of the key takeaways from each.   1)    What are the biggest challenges you face and your positioning to deal with them?   Brent Scrimshaw, President and CEO…


Lotteries need Innovation to stay Competitive

Lotteries continue to recognize the need for Innovation and Adaptation to the interests and likes of the next generations of Lottery players.  One very recent example is reported by The Boston Globe Columnist Shirley Leung. Though highly successful, The Massachusetts State Lottery is not resting and sees that true Innovation is necessary to continue to…


Phrazzes Lottery on Instagram

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Phrazzes Lottery on Facebook



The early reviews are in, and players love the game! Just listen to what they have to say.
Super fun to play (over and over and over again!) and very easy to navigate! I've never been one to have "lucky" numbers, but I have always loved meaningful words and short quotes. That makes this game way more intriguing for someone like me than the traditional slot games :).
Lindsay D
Lindsay D, 26. New Albany, OH
What a great game!  Kudos to Craig and Gary for coming up with such a great concept in the gaming world.  It is easy to play and very addicting!!
Lorrie W
Played PHRAZZE$$  for the first time this past weekend---loved it! I really like that I can personalize the winning word --- makes it that much more fun when I win.  And I can't stop because  I want more!!
I love this game! It's much more fun to play the words I choose. When I win it's much easier to understand!
Lisa Dodrill
It had that "hooked" feeling. By that I mean that it made me want to play more because I thought I should hit a winning line more often. Should keep people coming back for more. I'd think gamblers, and therefore the casinos, would love it.
Gordon S
What a fun game! I love the ability to change up the phrase I'm playing. When I lose my luck on one phrase I just start with a new one -- it's almost like changing games each time. My wife and I like to compete using our own "lucky phrases". I'll be back to play again!
Andy Wollen
Game Developer
Love it!!!
Amy Stanton
Looks interesting are you looking for investors?
Jeff McCabe
Sales Manager
Sounds like fun.
Chris R
Insurance Broker
I play slotomania on Facebook every day and I WOULD play this.
Annette Marble
Love the concept. Nothing like it out there. I think it could really catch on.
Don Devore
Sales Executive
When seeing this, I put myself at the Casino in front of the machine followed what was described and I like the concept.
Terri Schoenberger


Send us your game feedback.  If you are a manufacturer contact us to schedule a time to visit.

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185 South Liberty Street

Powell, Ohio  43065

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+1 (844) 747.2993


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